Kultura otkazivanja na Tviteru – otkazivanje Rusa i Ukrajinaca u kontekstu rusko-ukrajinskog rata
Sažetak
Ovim istraživanjem analizira se fenomen kulture otkazivanja na društvenoj mreži Tviter u kontekstu rusko-ukrajinskog rata. Kultura otkazivanja, kao društveni fenomen, sve više dobija na značaju na društvenim mrežama, a Tviter je postao ključno okruženje za izražavanje i dijeljenje stavova o ovom pitanju. Cilj ovog istraživanja je razumijevanje načina na koji korisnici Tvitera oblikuju diskurs o kulturi otkazivanja tokom aktuelnog rusko-ukrajinskog rata, kao i procjena intenziteta kulture otkazivanja tokom dva različita vremenska perioda – mart 2022. i mart 2023. godine. U istraživanju smo koristili kvantitativno-kvalitativnu metodu analize sadržaja i analizu diskursa. Nalazi istraživanja ukazuju na povećan intenzitet kulture otkazivanja u martu 2023. u odnosu na mart 2022. godine. Rezultati istraživanja naglašavaju da je veći broj tvitova bio napisan negativnim tonom koji se manifestovao kroz agresivne i uvredljive komentare i kroz oštru polarizaciju u dva suprotstavljena tabora, što je u skladu sa karakterističnim obrascima kulture otkazivanja kada je reč o Tviteru. Korišćenje heštagova pokazalo se kao moćno sredstvo za propagiranje ideologija i konstrukcije značenja, omogućavajući stvaranje određenog narativa i olakšavajući povezivanje sa osobama koje dijele slične stavove. Istraživanje pruža dublji uvid u dinamiku kulture otkazivanja na Tviteru u kontekstu rusko-ukrajinskog rata, demonstrirajući kako društveni i politički događaji oblikuju percepciju i stavove korisnika Tvitera.
Reference
Ahmad, A. (2015, March 2). A note on callout culture. Briarpatch. https://briarpatchmag-azine.com/articles/view/a-note-on-call-out-culture
Bakhtiari, K. (2020, September 29). Why Brands Need to Pay Attention to Cancel Culture. Forbes.. https://www.forbes.com/sites/kianbakhtiari/2020/09/29/why-brands-need-to-pay-attention-to-cancel-culture/?sh=6e9c6f07645e
Beard, J. (2020, February 21). Click Bait, Cancel Culture, and the Rhetoric of Civic Discourse. Georgia International Conference on Information Literacy. https://digitalcommons.georgiasouthern.edu/gaintlit/2020/2020/19/.
Bouvier, G. (2019). How journalists source trending social media feeds: A critical discourse perspective on twitter. Journalism Studies, 20 (2), 212–231. http://dx.doi.org/10.108 0/1461670X.2017.1365618
Bouvier, G. (2020). Racist call-outs and cancel culture on Twitter: The limitations of the platform’s ability to define issues of social justice. Discourse, Context and Media, 38, 1–11. https://doi.org/10.1016/j.dcm.2020.100431
Bouvier, G., Machin, D. (2021). What gets lost in Twitter ‘cancel culture’ hashtags? Calling out racists reveals some limitations of social justice campaigns. Discourse and Society, 32 (3), 307–327. https://doi.org/10.1177/0957926520977215
Bromwich, J. E. (2018). Everyone is canceled. The New York Times. https://www.nytimes.com/2018/06/28/style/is-it-canceled.html.
Bruns, A., Burgess, J. (2011). The use of Twitter hashtags in the formation of ad hoc publics. In: Bruns, A., De Wilde, P. (eds.). Proceedings of the 6th European Consortium for Political Research (ECPR) General Conference 2011.. The European Consortium for Political Research (ECPR), pp. 1–9. United Kingdom. https://eprints.qut.edu.au/46515/1/The_ Use_of_Twitter_Hashtags_in_the_Formation_of_Ad_Hoc_Publics_%28final%29.pdf
Clark, M. (2020). DRAG THEM: A brief etymology of so-called ‘cancel culture’. Communication and the Public, 5 (3–4), 88–92. https://doi. org/10.1177/2057047320961562
Graham, R. (2015). Inter-ideological mingling: White extremist ideology entering the mainstream on Twitter. Sociological Spectrum, 36 (1), 24–36. doi:10.1080/02732173.2015.1075927
Holton, A. E. Lewis, S. C. (2011). Journalists, social media, and the use of humor on Twitter. Electronic Journal of Communication, 21 (1/2), pp. 1–22. https://www.researchgate.net/publication/260208379_Journalists_social_media_and_the_use_of_humor_on_Twitter
Lawson, C. E. (2020). Skin deep: Callout strategies, influencers, and racism in the online beauty community. New Media and Society. https://doi.org/10.1177/1461444820904697
Marsenić, M. D. (2023). Media Reporting in Serbia About the War Between Russia and Ukraine. In: S. Miladinović & A. Vuković (eds.), In Honor of Professor Đorđe Tasić: Life, Works and Echoes (pp. 235–250). Belgrade: Serbian Sociological Association. https://doi.org/10.18485/ssd_tasic.2023.ch16
Milutinović, I. R. (2019). The Crisis of Professional Journalism in the Transitional Society of Serbia. Sociološki pregled, 53 (3), 1046–1070. https://doi.org/10.5937/socpreg53-21945
Ng, E. (2020). No grand pronouncements here...: Reflections on cancel culture and digital media participation. Television & new media, 21 (6), 621–627. https://doi.org/10.1177/1527476420918828
Ng, E. (2022). Cancel Culture: A Critical Analysis. Cham: Palgrave Macmillan.
Norris, P. (2021). Cancel culture: myth or reality? Political studies, 71, 145–174. https://doi. org/10.1177/00323217211037023
Ott, BL. (2017). The age of twitter: Donald J. Trump and the politics of debasement. Critical Studies in Media Communication, 34 (1), 59–68. https://doi.org/10.1080/15295036.2016.1266686
Papacharissi, Z. (2015). Affective publics and structure of storytelling: Sentiment, events and mediality. Information, Communication and Society, 19 (3), 307–3. https://doi. org/10.1080/1369118X.2015.1109697
Paulussen, S., Raymond H. (2014). Social Media References in Newspapers: Facebook, Twitter and YouTube as Sources in Newspaper Journalism. Journalism Practice, 8 (5), 542–551. https://www.researchgate.net/publication/262005400_Social_Media_References_in_ Newspapers_Facebook_Twitter_and_YouTube_as_Sources_in_Newspaper_Journalism
Petrović, D. (2021). Cancel Culture as a hybrid pattern of postmodern sociability. Kultura polisa, 18 (46), 169–181. https://doi.org/10.51738/Kpolisa2021.18.3r.2.06
Rabouin, T., Over, R., August, W. (2021). “Cancel culture”, a rhetorical construction. Generation for Rights Over the World, August, 1–14. https://www.growthinktank.org/wp-content/uploads/2021/08/Cancel-culture-a-rhetorical-construction-.pdf
Romano, A. (2020, August, 25). Why we can’t stop fighting about cancel culture. Vox. https://www.vox.com/culture/2019/12/30/20879720/what-is-cancel-culture-ex-plained-history-debate
Roos, H. (2020). With(Stan)ding Cancel Culture: Stan Twitter and Reactionary Fandoms. Muhlenberg College. https://jstor.org/stable/community.31638145
Ross, A., Bhatia, A. (2019). #Secondcivilwarletters from the front: Discursive illusions in a trending Twitter hashtag. New Media & Society. doi:10.1177/1461444819843311
Smith, M., Himelboim, I., Rainie, L. Shneiderman, B. (2014, Febuary, 20). Mapping Twitter Topic Networks: From Polarized Crowds to Community Clusters. Pew Research Center, https://www.pewresearch.org/internet/2014/02/20/mapping-Twitter-top-ic-networks-from-polarized-crowds-to-community-clusters/.
Stadtfeld, C., Takács, K., Vörös, A. (2020). The emergence and stability of groups in social networks. Social Networks, 60, 129–145. https://doi.org/10.1016/j.socnet.2019.10.008
Van Dijk, T. A. (1998). Ideology: A Multidisciplinary Approach. London: Sage.
Velasco, J. C. (2020). You are cancelled: Virtual collective consciousness and the emergence of cancel culture as ideological purging. Rupkatha Journal on Interdisciplinary Studies in Humanities, 12 (5), 1–7. https://doi.org/10.21659/RUPKATHA.V12N5.RIOC1S21N2
Zappavigna, M. (2015). Searchable talk: The linguistic functions of hashtags. Social Semiotics, 25 (3), 274–291. https://doi.org/10.1080/10350330.2014.996948
Zappavigna, M. (2018). Searchable talk: Hashtags and social mediametadiscourse.. Bloomsbury, London.
Sva prava zadržana (c) 2024 Sociološki pregled
![Creative Commons License](http://i.creativecommons.org/l/by-sa/4.0/88x31.png)
Ovaj rad je pod Creative Commons Autorstvo-Deli pod istim uslovima 4.0 međunarodnom licencom.