Uticaj reversne globalizacije na konkurenciju na digitalnim tržištima EU

Ključne reči: reverska globalizacija, digitalna tržišta, privredni razvoj, Covid-19, politika zaštite konkurencije

Sažetak


Cilj ovog rada je da analizira vezu između reversne globalizacije, digitalnog tržišta i politike konkurencije u EU. Na osnovu pregleda savremene literature, ovaj rad pruža uvid u prilagođavanje EU promenama izazvanim pandemijom Covid-19. Reversna globalizacija se identifikuje kroz trendove u međunarodnoj trgovini i tokovima stranih direktnih investicija, dok se razvoj digitalnog tržišta procenjuje kroz broj pojedinaca koji koriste Internet za naručivanje roba i usluga i prodaju putem e-trgovine. Iako ovaj rad koristi sekundarne izvore podataka, on na jedinstven način povezuje identifikovanu reversnu globalizaciju i širenje digitalnog tržišta sa neophodnim promenama u politici zaštite konkurencije pre i tokom pandemije Covid-19. Pored toga, ovaj rad pruža kreatorima politike i vlasnicima preduzeća relevantne informacije i moguće načine za poboljšanje politike konkurencije i poslovne strategije.

Biografije autora

Snezana Radukic, University of Nis, Faculty of Economics
Associate Professor
Andrija Popović, Inovacioni centar Univerziteta u Nišu

Istraživač u Inovacionom centru Univerziteta u Nišu

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2021/12/10
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